‘The Internet is becoming the town square for the global village of tomorrow’ – Bill Gates
There is no stopping the internet. It is part of people’s lives. More and more people are getting their information from the internet and are therefore forming opinions and making decisions based on what they see.
The internet is one of the most efficient and cheapest ways to promote your organisation and to communicate who you are and what you do.
A 10th of Africa’s land mass is covered by mobile-internet services – a proportion higher than India. There are 120 millions internet users in Africa – and this number is growing ridiculously fast! The growth rate between 2000 and 2011 was 2,527%!
How can we help you? Firstly, we can build you a website. This website will be the calling card to over 120 million people in Africa alone! It will look slick and professional, using the latest software and technologies in website design and development.
Secondly, we can make sure that Google and other, local search engines, recognise your website and list you. Then we work to make sure that when someone searches for a keyword which is relevant to your organisation – it is your website which comes up in the search. The more visible you are on search engines, the more ‘traffic’ you will get to your site. There are around 14 million Google users in Africa – we can make sure that they ‘see’ you!
Thirdly, to get the news out about who you are and what you do, we can offer a database of thousands of email addresses to which you can send informative and targeted emails.
Lastly, we are the first consultancy in Rwanda to offer a comprehensive social media strategy. Social media marketing is about gaining ‘traffic’ and managing reputation through social media sites; mostly through Facebook and Twitter. There are around 28 million Facebook users in Africa – a community which needs to be aware of your brand. Social media marketing offers a unique, dynamic and interactive chance to communicate in a targeted way with your audience. Let us help you do it!
To learn more about our online marketing, send us a message in the sidebar to the right, or go to our ‘Contact Us’ page from the homepage to find all of our details.
